"Motivating attorneys to write is one of the most challenging tasks for a legal marketer, especially when you are a department of one. Our attorney population is generating more articles in just a few short months [since we've started on JD Supra] than in the last few years."
- Marisa Eubanks, Director of Marketing at Rumberger, Kirk & Caldwell
"JD Supra's Trend Reports not only help us identify potential article topics, they also provide ideas for presentations and PR pitches, enabling our marketing team to provide an added service to our attorneys."
- Royal Simpkins, Director of Branding & Communications at Bryan Cave
" I actually see JD Supra as part of our content marketing strategy...And we encourage every single one of the practice groups to subscribe to JD Supra to identify what are the trending issues."
- Jacqueline Madarang, Marketing & Technology at Bradley [Watch the video]
"Convincing our attorneys that thought leadership does not have to be confined to an interview or writing an article for traditional media was much easier than I thought, thanks to [JD Supra] reports. JD Supra made it easy to show the impact of our new strategy via bespoke reporting and a benchmark of our own robust readership analytics."
- John Page, Director of Communications at Kilpatrick Townsend [see full case study on how the firm is on track to double its visibility here.