An inside perspective adapted from the original by Olga Mack, Bay Area-based attorney, general counsel, startup advisor, mentor, and executive.
Video tip: If you're working with a writer in your firm who wants to write but can't get it done, use this simple exercise to help.
With every new piece of writing, you need to convince a busy reader to stop what they're doing and click to read you, now. Here's how.
Develop an easy writing habit that will shine a spotlight on the main takeaway(s) in your insights so that your readers don't have to work to find them.
A super-simple but highly effective way to generate writing ideas in five quick steps.
Marisa Gonzalez Eubanks, Director of Marketing and Business Development at Rumberger, Kirk & Caldwell, describes how JD Supra helps to motivate attorneys in her firm to write.
An editorial calendar captures more than a list of writing assignments. It answers for everyone on the team: why are we doing this? How are we doing it? Who is doing it? When are we doing it? What are we doing?